The Narrative Lab
Features Tell. Stories Sell. Let’s Find Yours. Subhead: A deep-dive engagement to clarify your message, find your voice, and define who you actually are.
Your product works, but your message falls flat. Maybe you’re saying too much, or maybe you sound exactly like your competitors. When you try to explain what you do, people nod politely—but they don’t feel it. That’s a narrative problem.
The Narrative Lab is where we distill your brand down to its essence. We strip away the jargon and the corporate fluff to find the human core of your business.
This isn’t just a "logo project." This is Identity Alchemy. We take your raw values and history and transform them into a Brand Story Guide that serves as the "North Star" for all your future marketing.
The Deliverables
Core Identity: Mission, Vision, Values, and the "Why."
Brand Voice Guide: How you speak, what you say, and what you never say.
The Big Story: The central narrative hook that connects with your audience.
Customer Personas: deeply empathetic profiles of who you are talking to.
Let’s find your voice.
Services
The Clarity Sprint: Messaging intensive–fast alignment for founders who move quickly.
Fractional Strategy Lead: Fractional leadership–turn chaos into a sustainable rhythm.
Team Alchemy: Workshops–align your team on vision and voice.